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From A-Z: How Google Cache Affects Your Website

September 15, 2022 in Latest News, Shinjiru All, Shinjiru Tip Sharing by Nadhira ZA


We’re pretty sure Google Cache is no longer a foreign topic to website owners. On the other hand, if you’re taking baby steps into this world, this article might help you.


“What’s Google Cache?”

To put it simply, Google Cache is a function of Google search that makes copies of websites’ live pages. A snapshot or saved version of a website is kept in Google’s cache and is accessible to servers and clients. When Google’s crawler examines a web page for indexing, this copy is generated. Google’s web crawlers are always looking for fresh web information to index and use in pertinent search queries.

Usually, you can find the URL, the date and the versions of the cached page in the banner, at the top of the page.


“Why does it matter?”

Using Google Cache, you may learn what information Google can access when they visit a webpage. This is crucial when figuring out whether items on a website are accessible to Googlebot for indexation.

For website owners, Google Cache can help you in observing page glitches or any kind of error occurring in your site. Things happen, this is why cache is important so your content is still available to users regardless. 


“How do I view cached pages?”

There are plenty of ways but here are two of them:

  1. Via Google.com

First, go to the search bar and type the query or domain and look for the three-dot menu to the right of the domain URL.


You’ll find the “Cached” button in the pop-up window. 


  1. Via “cache:” + URL

Go to google.com or Chrome search bar and type cache:URL of the page you want to see. Press enter afterwards.


“Does it affect SEO?”

Good question indeed. We understand the goal for your website is to have as many visitors as you can. Hence, we see no harm in prioritising your Google Cache.

It helps in detecting duplicate content. Google may decide not to keep two pages that are extremely similar apart in the index, leaving only one in the cache. Duplicate content can confuse Google, and this may give bad results for SEO.

Make sure Google is indexing the changes once you step up your SEO or content creation efforts. You can detect that a page has been crawled by taking a short peek at the cached version of the page. Keep in mind that even if your changes aren’t reflected on the cached version of the page, they may still have been indexed. If you’re unsure, you can check the URL Inspector in Google Search Console. However, if you notice your revisions in the cache, you’ll know they’ve been indexed and are beginning to affect the rankings of your search results.


“Is there any simpler way?”

Of course! If there’s a will, there’s Shinjiru. If you are concerned about your website’s SEO, we have good news for you!

We provide a range of online marketing options to help you create an online marketing strategy that will benefit your online advertising and promotional channels overall as well as organic search results. Our team of qualified SEO Malaysia specialists uses the most recent Google core algorithms for digital marketing campaigns and business growth tactics.

Let us do the magic for you! With our SEO Auditor package, we’ll do an in-depth technical audit, usability and speed tests, as well as an off-page and backlink audit for you. 

Alternatively, we also offer web design Malaysia prices that are suitable for your budget and needs. Visit us here if you wish to find out more.

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